About

HELPING TO ADVANCE SALES, MARKETING AND REVENUE MANAGEMENT AS A CAREER

Industry leaders recognize that while the hospitality industry offers glamour, flexibility, portability and stability, it has not developed an employment brand that continually attracts rising stars. Hospitality needs to better tell its story of career growth, continual training and unlimited opportunity, if it seeks to consistently attract and retain top candidates. The hospitality industry is changing dynamically in its ability to create, capture, manage and optimize revenues. The HSMAI Foundation will foster exposure across disciplines to facilitate career path exploration. We will create mentoring and growth opportunities to foster success. We’ve built a long-term vision and roadmap to ensure we accomplish our mission to be the industry’s employment brand and to heighten business performance. To bring new talent into the industry, we must first drive awareness and excitement around careers in the industry.

Building on an extensive network and knowledge base, the Foundation will:

  • drive awareness and excitement about hospitality professional career paths in sales, marketing and revenue management;
  • seek out best practices and new talent; foster collaboration with academia to develop curriculum and scholarship;
  • create mentoring and  leadership opportunities for high-performing emerging and seasoned executives; and
  • expand the global presence to foster initiatives of the HSMAI Foundation

LEADERSHIP

Chair

Agnelo Fernandes

Chief Strategy Officer & EVP Revenue

Terranea Resort

Immediate Past Chair

John Fareed

CHME ISHC, Managing Partner

Horwath HTL

Treasurer

Christine Hight

Senior Director, Customer Insights, Corporate Strategy

Hilton Worldwide

Secretary

Cathy Hartman

Vice President, Consumer Experience Advisory

Marriott International

Douglas Abbott

Director, Small Medium Enterprise, Global Sales

IHG

Barb Bowden

Complex Managing Director

Loews Sapphire Falls & Royal Pacific Resort at Universal Orlando

Dorothy Dowling

Chief Marketing Officer | Senior Vice President Marketing & Sales

Best Western® Hotels & Resorts

Matthew Clyde

President & Founder

Ideas Collide

Kenneth Greger

Partner

Ward Howell International

Warren T. Jahn, Jr., Ph.D

HR Business Partner

AMER Commercial & Revenue Management, IHG

Kathy McCarty

CEO, ICHRIE

Council on Hotel, Restaurant & Institutional Education

Lisa Checchio

Chief Marketing Officer

Wyndham Hotels & Resorts, Inc.

Joy Rothschild

Chief Human Resource Officer Executive

Omni Hotels & Resorts

Mark Theis

Vice President, Sales Strategy & Operations

Hyatt Hotels Corporation

Joh Timmons

Chief Operating Officer

STR

Amanda Voss

Vice President Sales

Bellagio, MGM Resorts

Michelle Woodley

President

Preferred Hotels and Resorts

Fran Brasseux, CHBA, CHSE

President

HSMAI Foundation

Karen K. Wollard, Ed. D., CHDM

 

Kelly, Wollard & Associates, Inc.

OUR PARTNERS

The HSMAI Foundation fosters industry-wide collaboration and partnerships to attract new talent, develop emerging talent and engage seasoned talent. Our partners include:

  • Leading public relations firm, Hemsworth Communications, and award-winning marketing firm, Ideas Collide, to share information about the industry and reach new audiences.
  • Hospitality schools for opportunities to provide input into sales, marketing and revenue management curriculums and foster externships and research opportunities for faculty.
  • National nonprofit partners, associations, and military-focused groups to leverage existing networks, promote programs and disseminate best practices.